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Simmons Financial Planning

Shannon Lee Simmons is not your average financial planner. She’s better. Founder of Simmons Financial Planning – The New School of Finance, Shannon, is polished and friendly, equal parts corporate and playful. She’ll tell you how it is, giving you her best advice and recommendations every step of the way. She wanted her website and logo to reflect her upbeat personality through colour, and yet maintain her professional air.
Note: Shannon has since merged Simmons Financial Planning into The New School of Finance.

PROJECT TYPE: Logo & Website Design & Development
TONE, LOOK & FEEL: Professional, friendly
TARGET AUDIENCE: Entrepreneurs, families and retirees
ROLE: Strategy, Design & Development

simmons financial planning logo

LOGO:

Using her previous logo as inspiration, we carried through the circle theme and multiple colours to keep things bright on the white background.

WEBSITE:

The home page offers a quick summary of what Shannon has to offer, with clear navigation of each page to ensure that visitors can find what they’re looking for easily.

Note: Shannon has since merged Simmons Financial Planning into The New School of Finance.

simmons-about

WEBSITE:

Sections have different colours to differentiate between them, as well as maintain a flow of colour across pages. Colours are brought in from the circles in the logo.

Note: Shannon has since merged Simmons Financial Planning into The New School of Finance.

simmons-services